Thursday, August 5, 2010

Your home improvement project can improve America's National Parks

CONTACT:   
Karla Neely, kneely@mbapr.com
Susie Lomelino, slomelino@mbapr.com
214.521.8596, ext. 236, 231
                                                                               
YOUR HOME IMPROVEMENT PROJECT CAN IMPROVE AMERICA’S NATIONAL PARKS
From Acadia (Maine) to Zion (Utah), America’s National Parks Need Your Help

Three hundred and ninety two sites in 49 states.
Approximately 275 million recreational visitors annually.
More than 27,000 historic structures. 

America’s National Parks are the largest and most diverse park system in the world.  But as the centennial of the National Park Service approaches, there is a severe backlog of maintenance and repair projects needed to keep the Parks safe and enjoyable for everyone.  Now there are two new ways homeowners can help protect and preserve our Parks while protecting and preserving their back yard deck (and fences and more!)

Beginning April 3, 2010, The Thompson’s Company, makers of the Thompson’s®Water Seal®brand of products, will donate one dollar for each eligible product sold – up to $50,000 – to be distributed to the National Park Foundation on behalf of America’s National Parks.  This includes a wide variety of Thompson’s Water Seal deck cleaners and waterproofers, so homeowners can get the look and protection that is right for them and contribute to the upkeep of the Parks. 

For those who are caught up on exterior waterproofing projects, the Thompson’s Water Seal Web site (www.thompsonswaterseal.com) will also feature a “Donate Now” icon.  Simply click, and the brand will donate $1 to the National Park Foundation (up to $25,000.)  In addition, Thompson’s Water Seal will donate $25,000 worth of certain Thompson’s Water Seal products for use in the Parks, for a total donation value of $100,000 for 2010. 

For the past five years, The Thompson’s Company has supported some of America’s most iconic parks, like Niagara Falls, Yellowstone and Glacier National Park, directly through the Very Important Places (VIP) Program.  The company has donated funds and products to protect structures like the Cave of the Winds decks at Niagara Falls, campgrounds and historic cabins in Yellowstone, viewing platforms in Glacier and more. 

Thompson’s®Water Seal®Supports National Park Foundation

 “America’s National Parks have preserved the rugged, majestic natural beauty of our country for everyone to experience,” said Anika Davis, Director of Corporate Development for the National Park Foundation.  “They contain a wide variety of structures that serve staff and visitors, like decks, boardwalks, visitor centers, tourist cabins, hotels, campgrounds, Park Ranger housing and much more.  Extreme climates, natural occurrences like floods and fires and the increasing number of visitors all cause wear and tear on these structures which needs to be addressed for the Parks to continue functioning at their best.”

SAVE MONEY AND SAVE THE PARKS   
In addition to a donation to the National Parks, homeowners will get a rebate, in the form of a store gift check, on the Thompson’s Water Seal products they purchase, so saving your deck can save you money too.  Products included are:

CLEANERS
The first step to a great deck makeover is removing dirt, mildew and old coatings to get back to the beautiful color of the wood.  Consumers can get $3 back per bottle (up to $12) when they purchase one of these Thompson’s®Water Seal®cleaners from May 22-September 6:
•    Oxy Foaming Action Exterior Multi-Surface Cleaner
•    Heavy Duty Deck Cleaner
•    Deck Cleaner & Brightener
•    Maximum Strength Deck Stripper
•    One of three new concentrated deck cleaner formulas (Wood Cleaner, Wood Brightener or  Wood Stripper)

Consumers will get back $1 per gallon (up to $4) on purchases of Thompson’s®Water Seal®Deck Wash.

WATERPROOFERS AND EXTERIOR STAIN
After cleaning the deck, a waterproofer is applied to add color (if desired) and protection.  Consumers can get $3 back per gallon (up to $12 for clear and tinted waterproofers and up to $15 for exterior stains) when they purchase one of these Thompson’s Water Seal waterproofers or exterior stains from April 3-October 4:
•    Advanced Wood Protectors (Natural/clear or four tinted shades)
•    Waterproofer Plus Wood Protector (clear or four tinted shades)
•    Deck & House Waterproofing Stains (latex or oil formulas, semi-transparent or solid)

Thompson’s®Water Seal®Supports National Park Foundation

















Consumers can find rebate forms in stores or they can be downloaded via the Web site at www.thompsonswaterseal.com.  While there, everyone can enter the Thompson’s®Water Seal®VIP Sweepstakes, with a grand prize of a trip to the National Park of your choice!  The winner will receive round-trip airfare for up to four people, a four-night hotel stay, rental car and $1,000 spending money for meals and souvenirs.

ABOUT THE NATIONAL PARK FOUNDATION
The National Park Foundation (www.nationalparks.org) is an independent charitable organization chartered by Congress in 1967 to strengthen the connection between the American people and their 392 national park sites. As the official national non-profit partner of America's National Parks, the Foundation raises private funds, makes strategic grants, creates innovative partnerships and increases public awareness about the need and opportunity for park philanthropy. In its 2008 fiscal year, the National Park Foundation distributed grants and program support of $27.3M.
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